6 Reasons Why KULA

First Pair Satisfaction Guarantee

We're sure that you will love your new underwear, however, if you are not completely satisfied we will provide a full refund on your first order if notified by you within 14 days of receiving your order. No questions asked. Ordered multiple pairs? - No problem, try one pair on and then let us know read full terms 

The Fabric: TENCEL™

Our underwear is made from 95% natural TENCEL™ Modal, derived from sustainable Beech tree forests in Austria. Super soft, long lasting with a 'Second Skin' feel. We only use branded TENCEL™. TENCEL™ is the gold standard of Modal fabrics, when buying TENCEL™ you can be assured the material has been produced to the highest environmental standards.

Sustainably Made In Europe

Modal fibres are produced from dissolving Beech pulp in a multi-stage process using sustainably produced wood – and manufactured as environmentally friendly as possible. We manufacture in Europe to reduce our carbon footprint

100,000+ pairs sold

What our customers are saying...

"Ordered 3 pairs when I saw them on offer, normally buy merino wool underwear but thought I'd give these a go for the price. So pleased with them I've now ordered another 3 pairs. Go on... Give them a go. You won't be disappointed"

Neil K

Standard Length Boxer

2 March 2022 12:21

"Love them! Feel amazing and so comfy! Amazing customer service with the team so highly recommend"

Daniel B

Long Leg Boxer

15 Feb 2022, 14:42

"Super comfortable! They’re so comfortable you forget you’re wearing them. The legs never ride up either which is so much better than similar underwear I’ve worn before."

Mark A

Standard Length Boxer

01 Feb 2022, 14:00